General Mills markets some of the world’s best loved brands, including Haagen-Dazs ice cream, Big G cereal, Pillsbury, Green Giant Vegetables, and a number of leading local brands.

Our brand portfolio includes more than 100 leading U.S. brands and numerous category leader around the world.

• Established 1990
• Operates globally outside North America
• World’s 6th largest food company
• $11.6 billion in net sales world wide
• 27,500 employees around the world
• Products marketed in more than 100 countries

Pop Secret premium microwave popcorn is popping something fresh every time. Innovative products, like 1-step Cheddar, continue to bring variety to popcorn lovers nationwide. Find the Pop Secret that fits your taste - 100 Calorie Pop, Homestyle or Kettle Corn may be just the one for you!.

New Pop Secret makes more of a Big Night In, enhancing relaxed (family) togetherness

“There’s something really nice about that kind of unselfconscious togetherness you get from a big night in together (with your family). Moments like this where you all get to relax together and really be yourselves seem to be far and few between. I’m looking for products that reflect the nature of this moment and therefore help to enhance it”

A young at heart mum with children aged 8 to 15 (Bulls eye = mum with a 13 year old boy). She knows her kids will grow up fast – she wants to give them their freedom but enjoys spending time with her family and values the moments when everyone is together (i.e. nurturing but not smothering).

For more information, log on to: www.generalmills.com